A cart abandonment occurs when the customers add items to the cart but leave the website without completing the purchase. This problem is solved by the Abandoned Cart Email extension for Magento 2 that tracks abandoned carts and automatically sends reminder emails. Motivate customers to recover their carts and finish the checkout process. Using this strategy can lead to a dramatic increase in order values, increase sales and increase profitability by getting more customers to complete their purchase.
Table of Content
Note
- Seamless Integration: Abandoned Cart Email is compatible with the SMTP extension for reliable email delivery.
- Automated Tracking: It tracks logged-in customers and visitors who enter their emails during checkout.
- Scheduled Reminders: The module uses Cron Job to automatically send reminders, helping recover abandoned carts and boost sales.
Features
- Flexible configuration of abandoned cart email chains
- Includes 5 customizable email templates
- Analyze customer shopping behaviors
- Set specific sending times and assign senders
Steps:
- Extension Installation Guide
- Configuration
- Abandoned Cart
- Frontend
- Extension Installation
- Download the zip file
- Extract and put it into /app/code/
- Open Cli in the Magento directory and follow the below commands:
- php bin/magento s:up
- php bin/magento s:d:c
- php bin/magento s:s:d -f
- php bin/magento i:rei
- php bin/magento c:f
- php bin/magento cron:install
- php bin/magento cron:run
- Configuration:
- Go to Admin => Stores => Configuration => Vdcstore => Abandoned Cart Email
- General Configuration
- Abandoned Cart Enable: Select ‘Yes’ to enable this extension.
- Send Email After Time: Send reminder emails to customers after a set time from their last cart update, encouraging them to complete their purchase.
- Sender: In this field, you can enter a sender’s email address.Email Template: In the Email Template column, you’ll find a selection of pre-made email templates. Alternatively, you can create a customized template by navigating to Marketing > Email Template in the sidebar. Any newly created template will automatically be added to this section.
- Abandoned Cart
Here, you can view the list of Abandoned Carts.To see more details, click ‘View’ in the Action column.
Here, you can view your Abandoned Cart, including the cart details, items, and the total amount.
- Frontend
Logged-in customers can add items directly to their cart by clicking ‘Add to Cart.’
When guest customers add items to the cart, they will need to proceed to the checkout page, where providing an email address is required.
Email Address: Enter the customer’s email address.
If a guest customer adds products to the cart but leaves without completing the purchase, they will receive an email notification. This pop-up template will remind them of the items in their cart, inform them of any price changes, or other relevant updates.
Existing customers who are already logged in will receive a notification and can click on ‘View Cart Here’ to see their cart and the products they’ve added.
Here, you can view your entire cart, and on the right side, you’ll find the ‘Proceed to Checkout’ option.
After reviewing your order, you will be redirected to the payment method page. Select your billing and shipping address, then click ‘Place Order’ at the bottom to proceed.
At the time of purchase, the admin can view the user’s status. If the client successfully completes the purchase, the status will display as ‘Success.’
If a customer adds or removes any items, the admin can click on ‘View’ to check the updated cart details, including the new cart items and cart total.